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01
1980s
From Local Innovation to Global Recognition
In the 1980s, as modern engines entered the market, our engineers advanced formulations with cutting-edge additives and improved base oils—earning trust as a domestic supplier to leading motorcycle brands.
By the early 1990s, ROFEIBI products met international standards and began expanding into global markets.
02
1990s
Engineered in Germany, Perfected Worldwide
A defining moment came with performance validation in Europe, leading to collaboration with German engineering partners.
- Joint R&D expansion in Germany
- Advanced purification and formulation processes
- Precision manufacturing with world-class standards
This marked the beginning of ROFEIBI’s dual heritage: innovation from China, precision from Germany.
03
Driven by Heritage, Built for Performance
Today, every ROFEIBI product reflects decades of testing, refinement, and engineering excellence—delivering:
- Superior engine protection
- Reduced friction and wear
- Consistent performance under extreme conditions
03
A Legacy That Endures
From a modest workshop on the Yangtze River to advanced facilities in Germany, one belief has remained unchanged:
“Oil is the lifeblood of machinery.”
For over four decades, this philosophy continues to drive everything we create.
ROFEIBI
Lubricants
—Made
to
Endure
Meet Our Team
Dedicated professionals driving innovation across global markets
Founder
Yan Xia
Founder & CEO
China & Hong Kong
Yan Yi
General Manager Sales
China Region
Deng Yan
Business Development Manager
Australia/New Zealand
Saniya Azim
Business Development Manager
South East Asia
Adam Hodson
Head of Research & Development
Germany
Lucas Brandt
Quality & Compliance Manager